Online dating reasearch warnings
Meeting someone online is now commonplace, and is a reflection of the change in societal communication patterns, not a feather in the cap of the online dating industry.
Moreover, this study examined many online venues: virtual worlds, chat rooms, multiplayer games, and social networks as well as many dating sites.
But, the questions these surveys ask are really about dating not relationships and there is a big difference between dating someone today and being compatible for the long term.
Where are the questions about environment, economic conditions, and outside influences?
As relationships started in school, work or university are rapidly declining - 18 per cent to 12 per cent since 2007, the research also reveals more and more Brits are using online dating to find their partners.
Romain Bertrand, marketing director of e Harmony, said: 'In the decades to come, online dating will not only be an efficient way to meet a partner, but will be by far and away the most common way that couples meet and initially communicate.
However, if you read the complete study (and most people don’t), you will be quick to discover that “online” means exactly that: on the internet.Everyone seems to know someone who knows someone who is getting married to their online sweetheart.But after connecting with thousands of women via my Facebook page and hearing their tales of missed dates, mixed messages, and misunderstood expectations, the horror stories seem to outnumber any purported success rate by a very wide margin. You answer a few questions and then get to meet someone with whom you are compatible.It is not just love lives that will benefit, with e Harmony predicting the future of dating will contribute more than £256 million of consumer spending by 2030 - an increase of 81 per cent compared to today.
Couples in the South East (22 per cent) and East of England (20 per cent) are the most likely to have met one another online, while the fastest expected growth in online dating by 2030 will be in London.
Hardly unbiased results, but at first blush it reads impressively.